HOME |  LOGIN |  ADVERTISE |  CONTACT
Digital Edition  |  Editorial Calendar |  Media Kit
Back Issues  | Manage my account
 
Commercial & Systems Integrators Fire Systems Installation Monitoring Residential Systems Suppliers General News Blogs Webcasts Video Careers
NEWSWIRE
The light at the end
The worst of the recession is behind the security market

We are seeing the light. RFQs are on the upswing, interest in video surveillance, controlled access, and the peripherals so many industry professionals count on to make a living are all experiencing a slight but measurable uptick in activity.

My positive vibes on our niche industry are not based on a Pollyanna dream. Rather they are based on conversations with the 230 physical security integrators that make up the PSA Security Network, the many friends I value in the integrator community that are not associated with PSA, various security consultants, end users, vendors and industry analysts.

We are seeing noticeable, positive results from our integrators. This is not to say we are back to the boom days, but our business is gradually getting better and the fact we can see and measure the improvement brings us one step up from the “we may have bottomed out” phase we only recently experienced.

The electronic security purse strings are still quite tight, but they are slowly being forced open by end user demand and, of course, our old friend, Uncle Sam.

The last year has been quite the experience. In my 30 years in the electronic security business I have never seen such a difficult operating environment. It almost appeared the purchase order faucet was turned off. I do not think we will ever hear again that the security business is recession proof. This will lead to a more cautious environment, which in turn will slow down growth potential. The big boom days may be on hold but many of us remember the days of moderate growth as being bearable and more predictable.

For those still in the survival mode, it matters not who caused the great recession and who or what is improving the security industry environment, the fact is we are seeing the beginning of an improvement and we all need to be thankful we are still here and able to participate in our industry’s recovery.

I think of my neighbors and count my blessings. To my immediate right was a very successful automobile dealer; to my left was a successful luxury home builder. Both homes are empty, but the old bald security guy is still around. Security is not recession proof but we are certainly better off than the many other industries that have been rocked to the core.

So what did we learn about surviving in tough economic times? We learned that security and safety are one of the most important core needs humans have and they will do without certain luxuries before eliminating safety and security for their family and businesses. Everyone wants to feel safe and secure and we are in the business of providing a host of services that provide safety and security.

We discovered we can survive and provide excellent services consumers consider critical even with reduced overhead and inventory. We also learned we can do more with less: We can work harder, we can work smarter, we can become leaner, we can wear multiple hats when necessary.

If there is a bright side to the dark economic cloud it is that the tough times have made us tougher as operators, more resilient, more open to change, and even more appreciative of the industry in which we have chosen to make our livelihood.

Bill Bozeman is the president and CEO of PSA Security. He can be reached at bill@psasecurity.com

Suggested stories:
  • POTS sunset on the horizon?
  • AMAC starts new year with MedSmart rollout

  • Email to editor | Comments (0)

     
    SSN News Info Center
    SOURCE BOOKS
    Which has better zoom: 18x or 36x

    2009 Central Station Source Book
    Getting into VaaS...p2 Are you talking their language?...p6
    2009 Video Surveillance Source Book
    The Video Ward p.2... Analog: Still King of the Hill p4...
    2009 IP Technology White Paper
    2008 IP Technology White Paper
    How low can you go? Do IP cameras have a problem in low-light conditions?...p3 Mainstreaming IP monitoring. Can traditional central stations leverage IP for high-end video and guard tours?...p7 IP home security gets hip. New players, new ad campaigns make residential systems fun...p4
    CALENDAR

    July 2010
    Sheraton Lincoln Harbor, Weekhawken, NJ For more information: www.ipsizzles.com

    Lens Selection—the myths and facts
    12 - 1 pm EST
    FMI:www.axis.com/us/academy

    Axis Communications Sales & Support Program
    4 - 4:30 pm EST
    FMI: www.axis.com/us/academy

    Lens Selection—the myths and facts
    12 - 1 pm EST
    FMI: www.axis.com/us/academy


    August 2010
    Axis Communications Sales and Support Programs
    4:00 - 4:30 EST
    FMI: www.axis.com/us/academy/index.htm

    Introduction to HDTV
    12:00 - 1:00 EST FMI: www.axis.com/us/academy/index.htm

    NYLO Hotel, Irving, TX For more information: www.ipsizzles.com

    Axis Communications’ Academy Fundamentals
    Des Moines, IA
    FMI: www.axis.com/us/academy/index.htm

    Introduction to H.264 Compression
    12:00 - 1:00 EST FMI: www.axis.com/us/academy/index.htm

    Axis Communications’ Academy Fundamentals
    Washington, DC
    FMI: www.axis.com/us/academy/index.htm

    Axis Communications Online Tools
    12:00 - 1:00 EST
    FMI: www.axis.com/us/academy/index.htm

    Axis Communications Product Overview
    12:00 - 1:00 EST
    FMI: www.axis.com/us/academy/index.htm

    Axis Communications’ Academy Fundamentals
    Chelmsford, MA
    FMI: www.axis.com/us/academy/index.htm

    Axis Communications’ Academy Fundamentals
    Anaheim, CA
    FMI: www.axis.com/us/academy/index.htm

    Axis Communications Sales and Support Programs
    4:00 - 4:30 EST FMI: www.axis.com/us/academy/index.htm

    Wireless Bandwidth and Today's Surveillance Systems
    12:00 - 1:00 EST
    FMI: www.axis.com/us/academy/index.htm

    Axis Communications’ Academy Advanced Encoder Training
    Anaheim, CA
    FMI: www.axis.com/us/academy/index.htm

    Axis Communications’ Academy Fundamentals
    Cincinnati, OH
    FMI: www.axis.com/us/academy/index.htm


    September 2010
    Axis Communications’ Sales and Support Programs 4 pm EST
    FMI: www.axis.com/us/academy

    Lens Selection – the myths and facts 12 - 1 pm EST
    FMI: www.axis.com/us/academy

    A one day session bringing together senior experts in the security industry to discuss strategies for reducing the costs of security without sacrificing effectiveness. Keynote: Governor Tom Ridge, the first Secretary of Homeland Security.
    Washington, DC. FMI: www.watermarkinstitute.com/seminars

    Portland, OR
    FMI: www.axis.com/us/academy

    Chelmsford, MA
    FMI: www.axis.com/us/academy

    Networking Technologies for Today’s Surveillance Systems; 12 - 1 pm EST
    FMI: www.axis.com/us/academy

    New Analytics; 12 - 1 pm EST
    FMI: www.axis.com/us/academy

    Wireless Bandwidth and Today's Surveillance Systems; 12 - 1 pm EST
    FMI: www.axis.com/us/academy

    Toronto, Ontario
    FMI: www.axis.com/us/academy

    Axis Communications’ Sales and Support Programs 4 pm EST
    FMI: www.axis.com/us/academy

    Chicago, IL
    FMI: www.axis.com/us/academy


    October 2010
    Chelmsford, MA
    FMI: www.axis.com/us/academy

    Crowne Plaza, Austin TX
    For more information: www.tdi.state.tx.us/fire/

    Charlotte, NC
    FMI: www.axis.com/us/academy

    Spotlight on Axis Video Hosted Systems; Montreal QC
    FMI: www.axis.com/us/academy

    Baton Rouge, LA
    FMI: www.axis.com/us/academy


    November 2010
    Montreal, QC
    FMI: www.axis.com/us/academy

    Tulsa, OK
    FMI: www.axis.com/us/academy

    Long Island, NY
    FMI: www.axis.com/us/academy


    January 2011
    Omni Mandalay Hotel, Irving TX
    For more information: www.esa-summit.com

    ADVERTISER INDEX
    Acquisition & Funding Services
    Alarm Capital Alliance
    Anixter
    Arecont Vision
    Axis Communications
    Broadview Security
    C.O.P.S.
    CCTV Imports
    Communication Networks
    Contractors Wire & Cable
    Digital Monitoring Products
    DSX Access Systems, Inc.
    Everfocus
    GE Security
    Genetec
    Globtek Inc.
    HID
    Honeywell
    ISC West
    Larrabee Ventures, Inc.
    Linear Access
    Monitronics International
    National Monitoring Center
    Northern Video Systems
    Protect America
    Protection One
    SAFE LP
    Security Central
    Smith & Wesson Security
    Speco Technologies
    United Central Control
    WH International Response Center




    HOME       SUBSCRIBE       RESOURCES       ADVERTISE       CONTACT       PRIVACY POLICY      

    United Publications, Inc.
    © 2010 United Publications Inc.