Dedicated Micros names Calegari as its new chief
CHANTILLY, Va.--The new president and chief executive officer of Dedicated Micros Inc. plans to place a stronger emphasis on its suite of surveillance products than the company has in the past.
"We've not been aggressively positioning products in the U.S. as we have been globally," said Alan Calegari, newly named president and chief executive officer of Dedicated Micros, who wants to see the company's market share and finances double due to efforts promoting such systems as its TransVu product, a mobile digital recorder designed for use by the transportation industry.
Calegari took over the leadership role at the company May 1. He replaced Graham Wallis, who came on board in 2002 when Dedicated Micros' parent company, UK-based Dedicated Microcomputers Group Ltd., created a position to head up its United States operations. The company's operations in Chantilly, Va., serve Canada, the United States and Latin America.
In that time, Dedicated Micros built a strong name for itself in the North and South American security market. It is perhaps best known for its analog multiplexer, Sprite Lite, and its digital multiplexer counterpart, Digital Sprite. Today, its product offering also includes DVRS, recorders, DVMRs and storage solutions.
In addition to stepping up its product promotion in the Americas, Calegari also plans to establish a better relationship with both security systems integrators and end users, to better understand their video needs.
"Our role is to become more connected with the integrator," he said. "They are in need of technology and need to understand more and more how to best put together a system and solution, not just the video component on its own."
Calegari spent several months learning about Dedicated Micros before company officials announced his new role. Outgoing president Wallis remained with the company through the end of May to provide a 30-day transition.
Prior to joining Dedicated Micros, Calegari served as president and regional head of Siemens Building Technologies, Inc.'s Security Division.