WARRENDALE, Pa.Ã¢â‚¬â€Super regional alarm firm Guardian Protection has moved into Texas for the first time and increased its density in Charlotte, N.C., Indianapolis and Phoenix with the May 16 acquisition of all of Ranger AmericanÃ¢â‚¬â„¢s operations.
Guardian CEO Russ Cersosimo told Security Systems News on May 21 that heÃ¢â‚¬â„¢d been on the road for the past week visiting all of the six new offices. The deal Ã¢â‚¬Å“brings 600 employees and 15,000 roof tops per year,Ã¢â‚¬Â Cersosimo said.
Last fall, Guardian acquired RangerÃ¢â‚¬â„¢s Florida operations (for more details, search Ã¢â‚¬Å“Guardian buys RangerÃ¢â‚¬â„¢s FloridaÃ¢â‚¬Â at www.securitysystemsnews.com).
Ã¢â‚¬Å“It will add a minimum of $12 million in new sales revenue, in addition to the incremental monthly revenue,Ã¢â‚¬Â he said.
Why is this a good move for Guardian at this time? Ã¢â‚¬Å“WeÃ¢â‚¬â„¢ll be able to add 1,000 new monitoring accounts each month. Going forward, thatÃ¢â‚¬â„¢s what I really like about this acquisition,Ã¢â‚¬Â Cersosimo said.
This isnÃ¢â‚¬â„¢t the only business CersosimoÃ¢â‚¬â„¢s been doing in this region. He recently acquired Protection Source in Phoenix and heÃ¢â‚¬â„¢s expecting to close by the end of June on another Ã¢â‚¬Å“substantial company in Phoenix.Ã¢â‚¬Â
Ã¢â‚¬Å“This really puts us in a position to dominate in Phoenix,Ã¢â‚¬Â he said. The Ranger and Phoenix acquisitions are also a major builder-market play, Cersosimo said, which will be strategically important as that sector recovers. The Ranger acquisition adds 175 active builder partners. In the past 10 years, Ranger has been in the number one or two spot on the list of ADTÃ¢â‚¬â„¢s top dealers. Cersosimo credited Ron Bowden, the founder and former CEO of Ranger American, with establishing Ã¢â‚¬Å“a solid foundation for a companyÃ¢â‚¬Â and announced that Bowden would join Guardian in a leadership role.
Guardian now has 1,600 employees, 200,000 customers, and its Guardian Home Technologies division markets to approximately 500 U.S. homebuilders.