K-Tech joins SafetyCare Authorized Partner Program

Traditional security company sees opportunity in medical alert monitoring
Thursday, March 12, 2009

STAMFORD, Conn.--K-Tech Services, LLC, a residential and business alarm company based here, announced Feb. 24 it has joined the SafetyCare National Authorized Partner Program to offer Personal Emergency Response Systems to customers in Connecticut and elsewhere.

K-Tech owner Chris Kemp said the partnership with SafetyCare was a no-brainer. "Hands down, SafetyCare is revolutionary when it comes to PERS systems, simply because of the EMTs," Kemp said. "When push comes to shove, the EMTs will help you, and stay on the line with you and will save you." Kemp also lauded the PERS industry in general as a solid revenue generator in tough economic times. "We saw a market for this because of the Sandwich Generation, the grown up kids having to take care of their parents and their children. So rather than putting those parents in assisted living, it makes sense to buy a PERS system and take care of them at home," Kemp said. "We looked at the system and we said 'why wouldn't someone want to go with this?' we tried to shoot holes in it and we couldn't."

K-Tech is marketing its PERS system under the name MyEMT. The system will provide K-Tech clients with immediate access to certified EMTs at the touch of a button. The highly-trained EMTs at SafetyCare's response center will be able to communicate with the client, while notifying local emergency responders and anyone on the client's emergency contact list.

K-Tech has already begun the marketing effort in Southern Connecticut and expects an enthusiastic response from seniors and their families.

SafetyCare general manager Mike Bodnar sees potential in the K-Tech partnership. "We're very excited about K-Tech joining our team," Bodnar said. "Whenever a dealer comes on they test the waters a little bit, but with K-Tech, right from the start they jumped in with two feet. I look at the marketing they're doing and they're very unique." Bodnar also said PERS offered new opportunities to traditional security companies in tough economic times. "I think we're going to see a lot of traditional security guys entering the senior care and medical alert business as a new source of RMR," Bodnar said, citing a recent study commissioned by Clarity and The EAR Foundation. According to the study, "Aging in Place in America," 89 percent of seniors would rather remain at home and are more afraid of having to move into a nursing home than of dying.