Summit offers 'New Roadmap'
SEATTLE--On Oct. 17, in McCaw Hall, locally based systems integrator ASG (not affiliated with the company based in Beltsville, Md.) will host its seventh annual Security Summit, attracting as many as 300 end user attendees to listen to speakers that include Bob Hayes, managing director of the CSO Executive Security Council; Bill Jacobs, director of risk technologies for Cisco; and Charlie Beck, deputy chief of the Los Angeles Police Department. It is the result, said ASG chief executive officer Phil Aronson, of a "vision to transform security from a construction-based market to a solution-based market where you add value to an enterprise" as a systems integrator.
The challenge, according to Ron Worman, managing partner at the SAGE Group and an organizer of the summit, concerns "transforming the security ecosystem."
Aronson said ASG quickly learned that sales pitches wouldn't raise the bar much. Though companies such as Lenel, Assa Abloy, GE, HID, Cernium and Sony continue to sponsor the event, "in fact, we want speakers who may not even know about [these manufacturers'] technology," Worman said.
What began as a regional summit is now attracting end users from across the country.
This evolution of the summit has been mirrored by ASG's evolution as an integrator. "An integrator should be benchmarking technology and best practices," Worman said.