Viewpoint CRM upgrades video monitoring facility

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Friday, May 1, 2009

LOWELL, Mass.--Viewpoint CRM, an interactive remote video monitoring company based here, has been defying the down economy odds. CEO Brad Gordon claims there are two reasons his company is growing and expanding despite the economy falling apart. “We’re good at what we do,” Gordon said. “Also, in numerous industries the biggest line item on the budget is security. And it’s also the item with which people are the least satisfied.”

Viewpoint CRM recently expanded its operation and moved  into a new, larger single room. Before expansion, Gordon said the company was in the same building, but was split into two smaller rooms, a situation he maintained was not ideal. “We had 2,400 square feet on two floors. Now we have 8,500 in one room. It’s much better.” Gordon also said while growth for Viewpoint CRM would  slow in 2009, there would still be growth. “We’ve had 100 percent growth year over year for the last three years,” Gordon said. “We’ll probably be at 40 percent this year.”

Part of Viewpoint CRM’s appeal is the money it can save end users, Gordon said. “A twenty-four-seven guard costs between $150,000 and $225,000 a year.”

Viewpoint CRM vice president of channel sales and marketing Mike Hanlon said while  Viewpoint CRM could replace guards completely, it’s not their focus. “It’s not all about replacing every guard. It’s much more. It’s about creating a better level of security.”