Brink's Home Security name going away
Industy analyst extraordinaire Jeff Kessler's got a great new blog that I know I'll find very handy and I thought you might too. Jeff found a couple of nuggets in BHS's May 30 SEC filing that totally escaped me. Apparently Brink's Home Security will not be able to use the Brink's name three years after it spins off to become its own entity. In addition, BHS has apparently been paying royalties (more than $30 million in 2007, according to Kessler) to use the name. More on this later.