On the Fence

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07/16/2008
Here's a profile article by CE Pro Magazine about Wayne Alarm Systems in Lynn, Mass. The owner, who if you're at all keyed into the monitoring industry, will know as Ralph Sevinor posing in his well-known alarm museum. Even a relative newbie to the industry like me knows Ralph (but I always want to call him "Wayne"- Does anyone else have that problem?). The premise of the article is exactly the topic we here at SSN continually tout: How can security companies increase their RMR by entering the home automation space? I think this paragraph makes a good point about some of the insecurities felt within the industry: A company like Wayne Alarm Systems can't snap its fingers and start offering control, according to Sevinor. "It's a philosophical change," he says. "When somebody looks at a home automation system or a TV, they're looking at a life expectancy of two or three years. When somebody is looking at a security system, they're looking at 20 years." According to the article, Sevinor has tasked an employee (the other guy in the photo) to investigate the profitability of entering the "control" space, as CE Pro refers to it. This is probably a decent and smart business strategy and I hope the next article about Wayne Alarms (perhaps done by yours truly) will be about its entrance into the space. It would be a good, reassuring example for the rest of the industry, many of who are also on the fence about all this ding dang new technology, and proof that, yes, it can be done. Show us the way Ralph, I mean Wayne, I mean Ralph.