Huronia Alarms sees very low attrition rates
I talk to central stations across the gambit—large and small, national and regional—but the one thing I always like hearing about is what makes each stand out. For Huronia Alarms, based in Midland, Ontario, that’s a low attrition rate and its status as a “boutique” central station.
Huronia has an attrition rate of about 4 percent, Kevin Leonard, Huronia president and CEO told me.“Most of that attrition is just because people have sold their houses. We don't have a lot of customers leave us [because they’re unhappy].”
“Because we’re smaller, we can do the oddball things. We do a lot of work for process plants like water treatment plants … where it’s not your typical burg or fire alarm that’s coming through. It could be a high-chlorine alarm, or a clarifier alarm,” Leonard said.
The company currently monitors about 6,500 accounts, mostly their own with some third party monitoring. Huronia’s account growth is both organic and through acquisitions.
Leonard said that an emerging market in the area is monitoring for seniors, as more people are choosing to retire within Huronia’s footprint.
Huronia’s central station is CSAA Five Diamond certified. In addition to security, it has departments in fire and life safety, home audio and theater, locksmithing. The company has about 50 employees, Leonard said.