Integration begins for Protection 1 and ASG
Let the integration begin.
With Apollo Affiliated Funds closing on both deals with Protection 1 and ASG, I checked in with Jamie Haenggi, Protection 1 CMO about what's next.
In an email interview, Haenggi complimented ASG CEO Joe Nuccio, saying he's "done a nice job building a company of passionate employees that care about the customer, which mirrors the Protection 1 culture."
Haenggi said Protection 1 CEO Tim Whall is out "is out doing what he does—meeting with the employees of ASG, hosting town hall meetings and sharing insights as to how he looks at measuring the business, taking care of the customer and developing the employee. The senior teams are working together over the next 30-60 days to devise a detailed integration plan. As you can imagine bringing together two companies this size is no small undertaking and great care is given to ensure little to no disruption."
Indeed, this is a huge undertaking, but my guess is that Tim Whall and team are up to the challenge. If you look at where the two companies overlap geographically they'll have five or six markets where they'll have huge density on the residential side. I've talked to lots of observers, outside of the ASG and Protection 1, who believe that this will mean very nice efficiencies and margin improvement on the residential side. On the commercial side, ASG was focused on small- and medium business and national accounts. These assets should just accelerate what Whall's been working on for the past few years—becoming the largest independent full-service security company around.