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DragonFly

SDN hears positive feedback

 - 
Wednesday, August 31, 2016

In a recent SSN News Poll readers said that DIY offerings can add new streams of revenue to a traditional security business and open a company up to new customers. A couple of those respondents specifically pointed to the DragonFly offering from Honeywell, which pairs DIY installed equipment with professional monitoring.

Earlier this year, Bart Didden of USA Central Station started a new venture, Security Dealer Network, or SDN, to help dealers offer the DragonFly product with professional monitoring from USA Central.

This week, SDN announced that its heard some positive feedback from dealers.

“As a professional security dealer and installer, I’ve been concerned about the quick growth of DIY security products. The DragonFly Security System gives me the chance to get a piece of that business, along with the confidence that my customers are getting the quality of products that I would want to represent my name,” Kimberly Rescigno, director of sales and marketing for Security Specialists in Stamford, Conn., said in a prepared statement.

“This program gives us the ability to offer a tried and true product with a high performance rating as a DIY product. There is absolutely no risk for us to participate. And the upside—a new source of profits that could be substantial,” Patty Terada, president of Alarm & Access Control Technologies, Inc., located in West Linn, Ore., said in the announcement.

Joseph V. Bonafede, president of Technocality Inc. of Hamilton, N.J., said in a prepared statement. “Anyone on the front lines who is selling and installing security systems knows that DIY video and security products have become a main source of competition. As the old saying goes, ‘If you can’t beat ‘em, join ‘em.’ That’s exactly what SDN allows dealers to do with its unique do-it-yourself video surveillance products and central station monitoring offering.

SSN spoke with Didden in Las Vegas at this year’s ISC West to hear about some of the initial responses to SDN and the DragonFly offering. Click here to watch the ssnTVnews interview.

CMS’ Tony Wilson talks about DragonFly

 - 
Wednesday, June 15, 2016

I recently got the chance to have an email conversation with CMS’ president Tony Wilson about the company working with Honeywell’s DragonFly DIY offering. The DragonFly product is a self-installed system that is tied to professional monitoring. Wilson said the company hopes to have dealers on the DIY program by the end of June.

Wilson said that this is the first DIY solution that CMS is offering its dealers, adding that the company is also “considering adding an additional DIY program that will offer a more traditional security system solution.”

CMS has been looking at the DIY offering since April 2015, according to Wilson. “In April 2015, CMS hosted a small dealer meeting, where one of the hot topics was the growing DIY market. I invited Keith Jentoft, president of RSI/Videofied at the time, to speak at that dealer meeting. Keith introduced the DragonFly offering to the group, and there was a fairly positive response from that small group of dealers.”

“Once we knew the majority of our dealers were interested it was a no-brainer,” he said. “We ramped up the integration of DragonFly with our monitoring platform, and started educating our Business Development team about the product.”

“After a year or so of discussion with our dealers about the DIY business model, and the growth of DIY as a competitor in the security market, we’re hoping that this is an easy way for them to combat against sales they’re losing to DIY only companies.”

Wilson also said that the offering could help CMS dealers enter new markets, “like renters, and all those millennials who don’t see the value in a traditional security system.”

The company announced the DragonFly offering at ISC West, alongside its new proprietary dealer portal, CMS Compass. “Our dealers are excited about the mobile app, the real time data entry, and easy access to reporting.  They realize that CMS Compass is going to be much more than a dealer portal, it’s going to help them navigate their business in a whole new way. … [It] should be ready for our dealers by the end of July.”

CMS is a wholesale monitoring company under Protection 1. Concerning the recent deal merger with Protection 1 and ASG, a company spokesperson declined to discuss the deal, saying that not much has changed at CMS.

Bart Didden’s new venture to help dealers with DIY

Didden muses about opening a fifth central station that caters to DragonFly
 - 
03/02/2016

PORT CHESTER, N.Y.—Bart Didden, president of USA Central Station, today announced the launch of a new venture: Security Dealer Network, which will aid dealers in entering the DIY market with its DragonFly offering.