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Market Trends: Audio-video monitoring on the rise, with cautious approach

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10/15/2014

YARMOUTH, Maine—There are good reasons for the inclusion of audio applications in video monitoring—just as there are reasons for hesitation on the part of integrators and end users.

Video companies branching out into access control

Watch for more video companies to follow suit
 - 
10/10/2014

YARMOUTH, Maine—In the past 18 months, three major video surveillance companies have expanded into access control. There are many reasons why Axis Communications, Panasonic and Avigilon made this move, but the main reason, they say, is because of demand.

Chinese fire manufacturer’s new $30m plant in Quebec to target U.S. market

But analyst says developing distribution channels could pose a problem
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09/22/2014

SAINT-BRUNO-DE-MONTARVILLE, Quebec—A Chinese fire manufacturer plans to build a $30 million new plant in this city near Montreal next year. However, its plan to eventually target the U.S. market could face challenges, according to an industry analyst.

Online wireless locks moving forward, but not locked into the market

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05/21/2014

Online wireless locks are making inroads in the security industry, particularly on the perimeters of large buildings with hundreds of doors inside.

Video surveillance trends to look out for in 2014

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Wednesday, December 18, 2013

IHS has come out this its 2014 prediction of video surveillance trends to look out for in 2014. Of particular interest, is what IHS calls the "crowd sourcing" of video data collection, ie they way video was collected and analyzed from many different sources following the Boston Marathon bombing. There's been a ton of talk about the legacy of how that tragedy was handled, and I think IHS has summed it up well and obviously pointed out a trend to watch.

In terms of products that are selling and vertical markets that are hot, IHS points to "fixed-dome and 180/360 degree network cameras," and, not surprisingly, city surveillance and maybe a less-obvious one--utilities/energy sectors.

Thermal cameras are getting some attention. This is a topic we've written about, most recently in a market trends report.

Are you paying for video analytics? According to IHS, you will be if "the end-user needs advanced reliable analytics." Doesn't everyone need reliable analytics?

Audio capabiities will come into play more in 2014 too, IHS says.

Below is an overview of the trends that IHS put out yesterday: 

IHS has recently released its fifth annual white paper on the key trends for the video surveillance industry. 2014 is all set to be another exciting year for the industry, with big data, thermal cameras, embedded audio capabilities and the rise of the cloud in China just a few of the trends to watch out for during the next 12 months.
 
The trends are:
 
1. Video Surveillance: The Star Markets for 2014
2. Big Data: Crowd Sourcing Video Surveillance and Social Media Analytics
3. Cloud Based Video Surveillance Opens Markets in China
4. Thermal Cameras Hit the Commercial Market
5. Panoramic Cameras – Providing the Full Picture
6. Power over Ethernet: Watt’s the Story?
7. Is it Time for a Different View on Live Video and Mobile Access?
8. Video Analytics Market Reaches a Fork in the Road
9. Security Cameras to Make Some Noise in 2014
10. Video Surveillance Vendors Enter New Markets
 
 
1. Video Surveillance: The Star Markets for 2014
 
IHS has been researching the video surveillance equipment market for more than 10 years. During this time, the market has grown quickly, most years at a double digit rate. The year 2014 will be no exception. IHS forecasts that the global market will grow by more than 12 percent. Within the global market, IHS has identified fixed-dome and 180/360 degree network cameras as the fastest growing product segments, and the city surveillance and utilities/energy sectors as the vertical markets to watch.
 
2.Big Data: Crowd Sourcing Video Surveillance and Social Media Analytics
 
The prevalence of smart phones, with cameras and internet connectivity—combined with social media apps such as Vine or Instagram—has led to the first “crowd sourced” data collection for an investigation in 2013, following the Boston Marathon bombings.
 
Now that the trend has begun, IHS predicts it is likely that police forces will increasingly request, and need to manage, crowd sourced video surveillance data. While this will allow law enforcement agencies to react more quickly, especially with the use of social media monitoring, it will also create data analysis and manipulation challenges. Meeting these challenges will provide systems integrators and software vendors with a new opportunity to create solutions that improve police incident responses in 2014 and beyond.
 
3. Cloud-Based Video Surveillance Opens Markets in China
 
In China, the concept of the cloud is becoming increasingly popular, especially as the telecom infrastructure matures. As network bandwidth improves and network product pricing declines, cloud based video surveillance solutions are drawing the attention of more suppliers. While a cloud based solution is not a compulsory choice, it does represent a great opportunity to leverage the massive demand for civil video surveillance.
 
With more attention and an increasing customer base, IHS predicts that cloud based video surveillance solutions will be defined by the value created in the applications it offers to customers. With more than 1 billion potential users in China, getting the right mix of product and security features will be a successful combination.
 
4. Thermal Cameras Hit the Commercial Market
 
IHS forecasts that the video surveillance product market that will see the largest average selling price (ASP) decline during the next few years will be the un-cooled thermal camera market. While the number of un-cooled thermal camera units shipped to the commercial security industry suggests that the market has not yet been commoditized, increased competition, new products and new end-user markets will mean 2014 is a breakthrough year for the technology.
 
5. Panoramic Cameras – Providing the Full Picture
 
The big video surveillance camera category winner in 2014 will be 180/360 degree panoramic network cameras, with global unit shipments forecast to increase by more than 60 percent year-on-year, according to IHS. In particular, the cameras are predicted to gain market share in verticals such as retail, airports and casinos, where monitoring wide indoor areas is a key requirement of the video surveillance system.
 
6.     Power over Ethernet: Watt’s the Story?
 
As the transition towards network video surveillance continues, increasing focus is being placed on the supporting network infrastructure, and a crucial element to this is power. Recent developments in power over Ethernet (POE) standards and products make the technology a much more viable option for security managers. Looking forward, IHS expects that security camera manufacturers will expand and develop their portfolios of low-powered cameras to conform to the POE+ standard. Technologies that overcome the distance limitations of Ethernet and POE also will find general market acceptance.
 
7.     Is it Time for a Different View on Live Video and Mobile Access?
 
Following the events of the school shooting in Sandy Hook 12 months ago, there has been renewed focus on the idea of facility security managers securely sharing live video footage with law enforcement in the event of an incident. The technology needed to provide this already exists, yet issues over ongoing cost—and more importantly, who pays for the system—have meant that market penetration has been limited. However, with costs dropping and a refocus on protection of assets of both the physical and human kind in the post-Sandy Hook era, 2014 could be the year where live streaming of video surveillance to law enforcement becomes the norm.
 
8.  Video Analytics Market Reaches a Fork in the Road
 
For some time now, video surveillance device vendors have been embedding low-end video analytics applications in their devices and offering them as “free” features. A question has therefore been raised: Will there continue to be a market for video analytics, or will all applications simply be offered for free? As the market reaches this fork in the road, it’s clear that vendors can no longer charge for basic algorithms. That said, in 2014, the market for video surveillance devices with chargeable VCA will remain a viable market in applications where the end-user needs advanced reliable analytics.
 
9.  Security Cameras to Make Some Noise in 2014
 
More than 70 percent of network cameras shipped globally in 2013 had either unidirectional or multidirectional audio capability, according to a new analysis from IHS. However, the consensus from security systems integrators is that these capabilities are rarely used. Nonetheless, with increasing awareness of embedded audio analytics and even sound source localization, market penetration could be about to rise. With much of the technology already available and the constant need to differentiate products and increase system efficiency, IHS predicts that the market will see greater emphasis on the audio capabilities of video surveillance systems in 2014.
 
10. Video Surveillance Vendors to Enter New Markets
 
Contrary to popular belief, the physical security market is not consolidating, at least not in the near future. However, video surveillance vendors are beginning to look at new markets as they invest the profits made from years of fast market growth. Following the announcements of new products from companies like Milestone Systems and Axis Communications and new services from Hikvision and Dahua during 2013, IHS expects this trend to continue into 2014 with more new product and service announcements from network focused security companies, as they seek to add new revenue streams to their portfolio.

Mass notification sets sights on apps over SMS

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10/18/2013

EL SEGUNDO, Calif.—SMS may have had its day as the preferred delivery method of mass notification.

IHS: More security systems in homes in next four years

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Wednesday, October 9, 2013

The research group IHS believes—as others have predicted—that the penetration rate of home security systems in North America will rise in the next few years.

That rate has been stuck at 20 percent for the past couple of decades, but many have predicted that the “new entrants” into the industry, cablecos and telecoms, through their advertising and other efforts—will help finally move the needle on that particular statistic. IHS has jumped on that bandwagon in is its newly released report, “The World Maker for Intruder Alarms–2013 Edition.”

In a news release, IHS says that there is “realistic momentum with the growing trend to combine home automation and home security systems, on a single platform.”  

The report says that “the residential sector accounted for 40.7 percent of the $2.7 billion global intruder alarm market in 2012, and is forecast to be one of the fastest-growing verticals with a five-year compound annual growth rate of 5.3 percent from 2012 to 2017.”

In a statement, Adi Pavlovic, analyst for access control, fire and security at IHS “Home-management integration is gaining the most popularity in North America, which will increase the penetration rate of intruder alarm products into the residential sector. Europe also may not be too far behind, as energy-management features are making their way into more homes every year. Deployment in Asia, however, is expected to be the slowest due to its large multifamily-apartment culture and the absence of professional monitoring services.”

The story is different on the commercial side, according to IHS. “While the trend to integration is becoming popular in single-family homes, its progress in the commercial sector continues to be slow.” The research group blames the “lack of unified legislation across each technology platform” for the stagnation it sees in the commercial side, noting that  regions “with more lenient regulations, such as the Middle East, benefit from having the opportunity to integrate multiple systems into a single solution. Such an approach is not only more convenient, but also saves time and lowers costs by working with just one installer.”

IHS advises manufacturers “interested in integrated solutions should continue to focus on the residential market while integration in commercial applications remains sluggish, as the industry as a whole awaits standardization.”

 

Thermal camera sales expected to soar as prices drop

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10/07/2013

NORTHAMPTON, United Kingdom—Market watchers expect sales of uncooled thermal security cameras to jump by 25 percent over the next five years, selling at twice the rate of CCTV and video surveillance systems, according to a new IHS report.

North America owns 70 percent of mobile video surveillance market

A robust American market continues to dominate the global share on the strength of school bus and police car verticals
 - 
10/07/2013

LONDON—By a vast margin, North America remains the dominant sales region for mobile video surveillance equipment, according to a recent report from IHS, a global market research firm.

IMS finds end users boosting budgets for physical security gear

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06/12/2013

WELLINGBOROUGH, England—Budgets for physical security equipment continue to defy the sluggish economic recovery, with 45 percent of end users reporting that their security funding increased during 2012, according to a survey conducted by IMS Research, now part of IHS Inc.

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