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News with Securus' buyers

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Wednesday, March 30, 2016

Lately, I’ve been thinking a lot about Securus and the two companies that acquired its assets.  

Securus, a company focused on GPS tracking and PERS, was divided and sold in two parts in the first quarter of 2015. The PERS side of the business was sold to Freeus, a newly founded sister company to AvantGuard, formed for the purpose of acquiring this part of Securus. BrickHouse Security acquired the GPS business.

I find this interesting lately because BrickHouse yesterday started a Kickstarter to fund the development of mBand—a new mPERS solution designed for independent women. 

The mBand is taking an interesting approach to the mPERS device: making it into a ring, instead of a bracelet or pendant. At the time of writing this, 53 “backers” have supported the idea with $8,900.

Securus has also been on my mind because I was just speaking with Freeus’ GM Brock Winzeler about how the company has done in the year after it’s acquisition of Securus PERS business. The company has more than doubled the customer base since the purchase. You can read more about that here.

Freeus more than doubles customers in post-acquisition year

Company to show off first Freeus product at ISC West
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03/30/2016

OGDEN, Utah—Since Freeus’ acquisition of Securus’ PERS assets in early March 2015, the company has doubled its customer base and now has more than 100 dealers.

Where does the name 'Freeus' really come from?

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Wednesday, March 11, 2015

Last week, AvantGuard’s CEO, Josh Garner, told me a story. He had recently heard of a woman recovering from a fall, one who was set up with a traditional PERS unit. After hearing that it wouldn’t work outside of the home, she hadn’t left the house for 15 months, he said. After a dealer heard of this, he set her up with one of Securus’ mPERS devices.

“Eventually, she took a walk to the garden, then she walked down the street,” Garner told me. “She would test her device in all of these scenarios, and realized that if something were to happen to her… it still worked.”

“She celebrated by buying a puppy [which] she walks around her block every day.”

Garner wanted to incorporate this sense of Freedom into the naming AvantGuard’s new sister company, Freeus, which recently acquired the PERS business built by Securus.

“We really liked having something that linked us to the past. Securus has had a legacy of innovation, developing products.”

Thus, “freedom” and “Securus” combine to make “Freeus.”

“It sounds crazy, but that story—to us—just epitomizes what our business is about, and it’s delivering freedom to individuals,” Garner said.

That’s where the name comes from.

BrickHouse acquires Securus’ GPS business

Company expands customer base by 25 percent
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03/10/2015

NEW YORK—BrickHouse Security, a supplier of alarm systems and GPS-tracking based here, on March 4 acquired Securus’ GPS business, shortly after the sale of Securus’ PERS business to Freeus. Terms of the deal were not released.

AvantGuard sister company acquires PERS manufacturer

Freeus acquires Securus
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03/04/2015

OGDEN, Utah—Freeus, the new sister company to AvantGuard Monitoring Services, on Feb. 27 acquired the PERS side of Securus.

Security Central to offer mPERS

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11/20/2014

STATESVILLE, N.C.—Security Central, a national wholesale monitoring company, plans to add mPERS to its suite of services.

Is 'wake-up' device the answer for mPERS?

Securus, a mobile security solutions provider, has found a way to minimize lingering concerns about battery life
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09/03/2014

CARY, N.C.—Mobile PERS units are emerging as a monitoring staple, but that doesn’t mean the device is without its share of skeptics.