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My Alarm Center partners to offer more personal safety

My Alarm Center partners to offer more personal safety Company formed partnership with ROAR for Good to help protect its employees, local charity

NEWTOWN SQUARE, Pa.—My Alarm Center recently announced a new partnership with personal safety device manufacturer ROAR for Good; the company's Athena device can sound an alarm and alert contacts if a user feels unsafe.

“Both organizations are extremely passionate about keeping people safe, both in their homes and outside their homes, and that makes for a really good partnership,” Megan MacDonald, vice president of marketing at My Alarm Center, told Security Systems News.

The Athena device connects with the user's phone, can clip onto a bag or clothing and is rechargeable. As part of the partnership, My Alarm Center gave about 24 Athena devices to its sales staff operating in the field.

My Alarm Center also sponsored a gift of Athena devices to the Covenant House Pennsylvania, a charity focused on homeless youth. The Covenant House Pennsylvania intends to use the Athena devices for their staff, according to the announcement.

“We are delighted with our partnership with My Alarm Center. They place tremendous value on making our communities safer and that is at the core of what we do and strive for everyday,” Yasmine Mustafa, CEO and co-founder of ROAR for Good, said in a prepared statement.

My Alarm Center was familiar with ROAR for Good before meeting with them, MacDonald noted, as both companies are based in the Philadelphia area. “When we had the opportunity to meet with them we were very, very excited to do so,” she said.

This partnership will also expand in the future, according to MacDonald, potentially with ROAR for Good and My Alarm Center each promoting their partner's products and services. “We are working on furthering the partnership by making devices available at a discounted rate to some of our existing customers, so they have a solution for not only protecting their home and family … but they also have solutions for themselves or their family members to take with them on-the-go, to be safe wherever they are.”

MacDonald continued, “Additionally, we're also working on making our services and products available to Athena users.”


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