ONVIF and the C2PA announce collaboration

SAN RAMON, Calif. — ONVIF announced that it has entered into a strategic collaboration with the Coalition for Content Provenance and Authenticity (C2PA) to preserve the integrity and authenticity of digital video in the evolving fight against content manipulation.

The two groups will work together to raise awareness and promote the adoption of open standards that help verify the authenticity of video content across digital video platforms. This initiative aligns the ONVIF video authentication specification with Content Credentials, the open standard published by the C2PA, which is comprised of Microsoft, Adobe, Google, Meta, BBC, and Truepic.

“We are happy to welcome ONVIF as a liaison member to the C2PA,” said Andrew Jenks, Executive Chair of the C2PA. “As the global standard for provenance, Content Credentials plays a vital role in providing transparency in digital media. The collaboration with ONVIF and the C2PA brings Content Credentials to video security – an environment where footage must reflect reality without alteration. We’re excited about our work together and the impact of our global, open standards.”

The video authentication specification developed by ONVIF, known as media signing, ensures that video footage is cryptographically signed at the point of capture with a digital key specific to the individual surveillance camera. The C2PA’s core specification, Content Credentials, is a technical standard that allows publishers, creators, and consumers to trace the lifecycle of media, beginning from production to consumption.

“Preserving the authenticity of video has never been more important as the threats from generative AI and other means of content manipulation continue to increase exponentially, regardless of industry and use case,” said Leo Levit, Chairman, Steering Committee, ONVIF. “The work of ONVIF to preserve video integrity and the recognition by the C2PA will help build user confidence that recorded video can be verified as genuine and untampered.”