SIA names Tracy Larson as 2021 Sandy Jones Volunteer of the Year

SILVER SPRING, Md.—The Security Industry Association (SIA) has named Tracy Larson as the 2021 recipient of the Sandy Jones Volunteer of the Year Award, which recognizes SIA volunteers who have made tireless efforts to expand SIA’s programs and services. SIA will present Larson with the award at The Advance, SIA’s annual membership meeting, which will be held March 23 as a virtual event.

Tracy Larson is president and a founding partner of WeSuite, LLC. A security industry veteran, she has served in leadership roles throughout her career at Computer Associates; ITG Larson, Inc.; Antar-Com, Inc.; and Diebold Electronic Security Systems. She is a graduate of Cornell University, a recognized speaker at many industry events and a member of the Mission 500 Executive Board.

“Thank you to SIA and the SIA family. I am truly blown away to be recognized for something I am passionate about and believe so strongly in – helping others by giving back,” Larson said. “The true honor for me is to follow in the footsteps of someone I idolize, Sandy Jones. Sandy has set an incredible example for all of us in the industry of what getting involved means and the rewards gained in self-improvement, giving back and expanding ourselves through interaction with others. Thank you, Sandy, for inspiring me and making it easier today to be impactful.”

Larson is a longtime member of the SIA Education and Training Committee and an instructor for SIA’s Security Project Management (SPM) training seminars. In 2020, she devoted significant time and effort to helping SIA update the SPM Common Body of Knowledge and developing a new review course for SIA’s Certified Security Project Manager (CSPM) certification program. Larson has shared her expertise and insights as a presenter at multiple SIA Education@ISC conferences, supported AcceleRISE 2020 by involving WeSuite as an event sponsor and participated as a subject matter expert in SIA’s Security Sales Microlearning Series. She is also a member of SIA’s Women in Security Forum and most recently has become a mentor in SIA’s Talent Inclusion Mentorship Education (TIME) mentorship program for young security industry professionals.

“Over the past year, Tracy Larson has gone above and beyond to ensure that SIA’s educational offerings meet the highest standards of quality,” SIA CEO Don Erickson said. “Tracy is a steadfast advocate and spokesperson for SIA’s education, training and certification and actively promotes SIA programs as a means of professionalizing the industry through continuous learning and development. SIA applauds her valuable contributions to SIA and the security industry as a whole and is proud to present her with the 2021 Sandy Jones Volunteer of the Year Award.

Employees of SIA member companies can make the most out of their memberships by getting more involved with the association. Volunteer opportunities include joining SIA committees or groups, lending expertise to SIA’s education and training programs, participating in SIA’s advocacy efforts, contributing to SIA’s publications and thought leadership and getting involved in SIA events.  

The Advance 2021 will take place on Tuesday, March 23, at 1:30 p.m. EDT and be hosted as a virtual event. At this special membership meeting, attendees will review official association business, recognize volunteer achievements in 2020 and exchange market intelligence for the year ahead. In addition to presenting the Sandy Jones Volunteer of the Year Award, SIA will honor the 2021 recipients of the SIA Chairman’s Award, Member of the Year Award, Committee Chair of the Year Award and Standards Service Award.