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ADT enters DIY security market with launch of ADT Blu

May 20, 2026SSN Staff

BOCA RATON, Fla.—ADT has introduced ADT Blu, a new self-installed home security system designed to give customers more flexibility while maintaining access to the company’s broader security ecosystem. The offering reflects a continued shift in the residential security market toward DIY (do-it-yourself) and hybrid models, as more consumers seek systems they can install and manage themselves without long-term contracts or technician visits. ADT Blu is positioned to bridge the gap between...

ADT, ADT Blu, Amazon, DIY, Todd Dernberger

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