Deep Sentinel names Jonathan Adams CRO to drive channel growth

PLEASANTON, Calif.—Deep Sentinel has appointed security industry veteran Jonathan Adams as chief revenue officer, bringing more than two decades of experience across sales, operations, monitoring and product management as the company looks to expand across residential, commercial and channel partner segments.

Adams most recently served as vice president of sales at Digital Monitoring Products (DMP), where he led North American sales efforts and contributed to double-digit revenue growth. His background also includes senior leadership roles at SimpliSafe and Rapid Response Monitoring, where he helped scale large monitoring operations.

In his new role, Adams will focus on accelerating growth and strengthening relationships with dealers and integration partners, a key priority as Deep Sentinel continues to build out its go-to-market strategy.

“Jonathan’s deep industry expertise, customer-first mindset and extensive experience leading both sales and operational organizations make him an ideal addition to our executive team,” said David Selinger, founder and CEO of Deep Sentinel. “As we continue to redefine security through AI-powered technology and live guard intervention, his leadership will help accelerate our growth and expand our relationships with dealers, partners and customers.”

Adams brings experience across several core security categories, including intrusion, access control, video surveillance and monitoring services, as well as cloud-based platforms and recurring monthly revenue (RMR) business models. His cross-functional background - spanning both technical and operational leadership - positions him to bridge product strategy with channel execution, an increasingly important dynamic as vendors compete for dealer mindshare.

“The company’s combination of AI-powered technology and real-time human intervention creates a truly differentiated approach to security,” Adams said. “I’m excited to work alongside our team, dealer partners and customers as we continue expanding our reach and helping prevent crime before it happens.”