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Tag: Jennifer Kent


Parks Associates names Mark Vena as Smart Home and Strategy leader

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Parks Associates names Mark Vena as Smart Home and Strategy leader

July 6, 2021SSN Staff

DALLAS—Parks Associates, a woman-owned and woman-led internationally recognized market research and consulting company, announced that Mark Vena, a longtime consumer technology executive, has joined the research firm as Senior Director, Smart Home and Strategy. Parks Associates, celebrating its 35th year, is the leader for industry and consumer research and expertise focused on consumer, computing, and mobile technology markets. The firm conducts quarterly surveys of 10,000 U.S. broadband...

Elizabeth Parks, Jennifer Kent, Mark Vena


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Monitoring Matters

Parks Associates: 10 top IoT trends

December 21, 2016Spencer Ives

Parks Associates recently released a whitepaper that discusses key trends in the IoT space for 2017. “The Internet of Things is driving the reinvention of consumer technology and entertainment markets,” Brett Sappington, senior research director, Parks Associates, said in the announcement. “New players and product categories are emerging that challenge traditional players with established business models and distribution channels. Online giants have the scale and technology to take...

Brett Sappington, IoT, Jennifer Kent, Parks Associates


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