Tag: Parks Associates
False alarm reduction is major goal for security device manufacturers, report says
July 25, 2022Cory Harris, Editor
DALLAS—Parks Associates, an internationally recognized market research and consulting company, has released a whitepaper noting that home security consumers are looking for solutions to reduce false alarms. as well as improve responses to events like home burglaries, with new solutions emerging for manufacturers to address these needs.
The firm’s consumer research shows 62 percent of security system owners report that their system triggered at least one false alarm over the past...
Five companies to keynote Parks Associates’ CONNECTIONS conference
April 19, 2022SSN Staff
ADDISON, Texas—International research firm Parks Associates has announced that Alarm.com, Cox Communities, Comcast, Nice North America, and Sunnova will present the keynotes at the in-person CONNECTIONS Conference on May 17-19 at the Omni Frisco Hotel in Texas.
The annual executive conference focuses on the growing role of broadband and connected devices, systems, and services in the home. The firm’s latest research shows a rising average number of connected devices...
DIY systems constituted 50% of all security system sales in past year, report says
April 18, 2022SSN Staff
ADDISON, Texas—New Parks Associates consumer research announced recently at ISC West reveals that 50 percent of all security system sales in the past year were DIY solutions.
The firm’s Residential Security Tracker notes that systems with professional installation continue to hold about 50 percent of the marketplace, but if consumer intentions hold, DIY systems will soon constitute the majority of the market. The firm’s 4Q 2021 update assesses the residential security...
85 percent of security dealers offer interactive services, research finds
December 28, 2021SSN Staff
DALLAS—Parks Associates, a woman-owned and woman-led internationally recognized market research and consulting company, recently unveiled research showing that 85 percent of security dealers offer interactive services for consumers, driving incremental revenues for monthly services.
In addition, the research firm’s findings noted that 36 percent of U.S. broadband households have a security system - up from 26 percent in Q2 2018 - and 39 percent are obtained through security dealer...
Home security concerns on the rise, study shows
December 28, 2021SSN Staff
DALLAS—A new whitepaper from Parks Associates, produced in partnership with Xfinity Home, reveals 27 percent of U.S. broadband households report far more concern now about the physical security of home than five years ago. That number rises to 43 percent among households with children.
“The uncertainty caused by the pandemic has heightened consumer anxiety about the safety and security of their families and homes and expanded the volume and type of consumers searching for safety-related...
Parks’ 25th annual CONNECTIONS conference sheds light on smart home
November 19, 2021SSN Staff
DALLAS—Parks Associates recently hosted its 25th annual CONNECTIONS: The Premier Connected Home Conference in a virtual format, featuring new research on app usage, smart home platforms, new partnerships, and the expanded integration between various product ecosystems.
The event, sponsored by Alarm.com, Calix, Cox Communications, SmartRent, Xfinity Home, Bitdefender, Johnson Controls, Notion, Tuya, Ayla Networks, Plume, and Airties, addressed privacy and security issues, UI preferences,...
Jetting into the future
October 20, 2021Paul Ragusa
Security Systems News Managing Editor Cory Harris’ blog last week, Get Smart, got me thinking. Not just about TV shows from my childhood, but the topic of the smart home and how much more “the home” – no matter where and what you call home – is becoming more and more of an epicenter of activity, at levels never before seen in my life.
But getting back to fun TV shows from our past (sorry I couldn’t resist!), my mind went to The Jetsons, that fun-loving...
Get Smart ...
October 13, 2021Cory Harris, Editor
Yes, I was thinking about Maxwell Smart, Agent 86, from the classic 1960s comedy as I came up with the headline for this blog, and more specifically, all the devices he and his sidekick Agent 99 used to fight the international organization of evil, KAOS.
Remember the shoe phone? Or the coin-operated door? How about the lipstick remote control? Or the pencil listening device?
Flash forward more than 50 years. Just think if Agent 86’s devices were “smart,” life would have been...
Smart home, DIY driving security adoption
July 21, 2021Paul Ragusa
My first beat when I joined Security Systems News in 2016 was covering the residential scene, which fortunately for me, was undergoing an incredible transformation driven mainly by the rise of the smart home and, of course, the ability to control everything from our almighty phones. I remember the ceiling that security was trying to break through was that 25 percent mark for home security system adoption – a number the industry had been stuck at for quite some time.
But back then, there...
Taking a Hybrid Approach
May 19, 2021Cory Harris, Editor
As COVID-19 rates decline across the country, more and more workers are migrating back to their offices, trying to get back into some semblance of a routine that has not been present since the onset of the pandemic more than a year ago.
Here in New York, workers who are fully vaccinated can return to their offices without wearing a mask, effective immediately.
Even with all of these seismic shifts, as millions and millions of Americans continue to get vaccinated, and many employees are going...