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ADT settles FTC complaint that it misled consumers

March 12, 2014Tess Nacelewicz

ADT misled consumers by paying experts to promote ADT Pulse on NBC's Today Show and through other media outlets without revealing the experts were paid—giving the impression the experts' reviews were independent, the Federal Trade Commission alleges. The administrative complaint is part of the FTC's “ongoing crackdown on misleading endorsements in advertising,” according to an FTC news release. Now, to resolve that complaint, ADT has reached a settlement with the FTC that prohibits...

ADT, Federal Trade Commission, Today Show

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