Tag: Safe-N-Sound Security
Varied strategies can all lead to sales success
May 22, 2013Tess Nacelewicz
LAS VEGAS—What's the best way to be successful selling home security? Well, according to top dealers for Guardian Protection Services, a variety of strategies can work, if you do them right.Four dealers spoke about sales at the annual authorized dealer convention that Warrendale, Pa.-based Guardian held in Las Vegas in conjunction with ISC West.Three of the dealers who spoke each excelled in different approaches to selling security: door knocking, affinity marketing and telemarketing, and they...