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Doyle Security takes easy step to understand customers

November 13, 2015Spencer Ives

SCOTTSDALE, Ariz.—Doyle Security, a full-service company based in Rochester, N.Y., started better understanding its customers by asking one question: On a scale of one to 10, “How likely is it that you would recommend Doyle Security to a friend or relative?” With that question, Doyle can calculate its Net Promoter Score, Todd Julien, company director of sales, told an audience at Honeywell CONNECT 2015. "We think it's a growth strategy for us," he said. It lets the company...

2015, CONNECT, Doyle Security, Net Promoter Score, Todd Julien