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Tag: customer relationships


Monitoring Matters

The importance of customer satisfaction and how to increase it

October 30, 2019Ginger Hill, Managing Editor

Yesterday's J.D. Power 2019 Home Security Satisfaction Study that includes both professionally (pro) installed and DIY home security systems got me to thinking about the importance of customer satisfaction as it pertains to the security industry. The study, based on responses from 5,289 customers, fielded during July and August of 2019, measured customer satisfaction with home security based on the following: billing and payment; customer service; price; professional monitoring; purchase and installation;...

ADT, Brinks Home Security, customer experience, customer relationships, customer satisfaction, DIY security systems, home security, JD Power, Ring Alarm, SimpliSafe


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General News

New book for security integrators written from the customer's perspective

September 24, 2019SSN Staff

COLUMBUS, Ohio—Security industry veteran Daniel Schmelzer has brought to market an easy-to-read guide book, “Securing Trust: A Guide for Security Technology Sales Professionals Written from the Customer's Perspective,” written to equip today's security integrators with the tools and knowledge they need to close more sales and enhance their customer relationships.The book's pages are pack with useful sales tips, based on real-life security selling techniques that have helped senior...

customer relationships, Daniel Schmelzer, sales tips, security integrators, selling techniques


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